Understanding B2B Intent Data 1. What is B2B Intent Data? B2B intent data refers to the behavioral signals and digital footprints that indicate a company’s interest or intent to purchase a product or service. It provides valuable insights into the…
Understanding B2B Intent Data 1. What is B2B Intent Data? B2B intent data refers to the behavioral signals and digital footprints that indicate a company’s interest or intent to purchase a product or service. It provides valuable insights into the…